1) key words
Definicija: n. – words selected because they are the most important or informative
Primjer upotrebe: With each new advertising campaign, we start by selecting half a dozen key words, often adjectives.
Prijevod: ključne riječi
Definicija: n. – something, normally written text in printed materials or on an internet page, which spans the entire page, normally placed at the top
Primjer upotrebe: Advertising using web banners is very popular nowadays because it reaches a wider audience than advertising in newspapers.
3) mailing list
Definicija: n. – a list of people or organisations which will receive advertising
Primjer upotrebe: The marketing assistant is responsible for maintaining and updating the mailing list.
Prijevod: popis primatelja
Definicija: n. – unwanted and unsolicited advertising received as an email
Primjer upotrebe: All spam is delivered directly to your junk folder.
Prijevod: neželjena elektronska pošta
5) direct mail
Definicija: n. – advertisement sent in the post to potential customers
Primjer upotrebe: We prefer to use direct mailing to reach our target audience.
Prijevod: direktna pošta